Blogging

How to Manage Multiple Blogs Successfully

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How to Manage Multiple Blogs Successfully
Indeed, managing several blogs sounds like a rigorous job, but with some fine planning, they can be kept alive. It doesn't really matter if you are a business person, a content creator, or just interested in many topics- maintaining a couple of blogs is totally feasible. Let's inspect how to keep your blogs in check while getting the most bang for your buck in terms of time and effort.

Why Manage Multiple Blogs?

So, before we get into the how-to, let's figure out why people might want to keep a bunch of blogs running: 

  1. Varied Passions: You know, you are into several interests and want to keep sharing that wonderful setting of your life and activities to people that follow you. Like, you might have one blog dedicated to just being healthy and fit and then another about money management.

  2. More Ways to Make Money: If you control more than one blog, you can say that this provides multiple sources of income. You can monetize each one differently: affiliate links, advertising, paid posts, and so on.

  3. Growing Your Brand: Do you own a business? Running some blogs will be a smart strategy to attract different types of people and place your brand somewhere on the map in other areas.

Step 1: Set Clear Goals for Each Blog

With very certain motives for each one of the journals, one could effectively run many diaries. Objectives are the things that provide compass and reason to grind. Maintenance of such motivates an individual towards losing his focus, being probably engulfed or confused.

Define the Purpose of Each Blog

Every diary must serve a unique point. Ponder on these queries:

  • What issue does this diary fix for those tuning in?

  • Who am I trying to reach with this diary?

  • What do I hope folks do after checking it out (hit subscribe, make a purchase, drop a comment, and so on)?

Set SMART Goals

Set SMARTs (Specific, Measurable, Achievable, Relevant, Time-bound) for each blog-such really, because they'll act like the road map helping you keep an eye on how well you're doing and nudge you along. 

  • Specific: Lay out what you're aiming for . Like, "Boost blog traffic by 30% in half a year."

  • Measurable: Tracking your success should be simple. Look to numbers such as guests, sign-ups, or cash flow.

  • Achievable: Choose feasible aims, given your means.

  • Relevant: Your aims should match up with the wider purpose of your business or individual needs.

  • Time-bound: Give each aim a due date to spur action.

Step 2: Create a Content Calendar for Each Blog

A content calendar acts as a stronghold against managing more than one blog. It makes it possible to have the post ready well before the deadline, tidy everything, and ensure that you are publishing fresh content like clockwork on each blog. 

Plan Content in Advance

Instead of sitting down for this hour, start working on what you will write about for the next few weeks. All possible with a content calendar: managing your ideas, determining when you will post them, and even getting a head start on hype building. Why not try getting Google Calendar, Trello, or Airtable to line your calendars up for every blog?

Avoid Content Overlap

Ensure your blogs have different stuff if they're in the same types of topics. Like, if one is on health and exercise, don't go spilling the same ideas on your foodie blog. Gotta keep things fresh and special for each one.

Assign Time for Content Creation

Got a bunch of blogs? Don't let the content-making drive you nuts. Carve out certain times for each. Maybe slam out posts for one blog on Monday, hit another on Wednesday, you get the picture. The trick is to stay steady and follow what you planned.

Step 3: Delegate and Outsource When Possible

Juggling many blogs involves handling tons of duties. To steer clear of getting too stressed, you might wanna give away some jobs you don't have to do yourself.

Outsource Writing

Feeling swamped with cranking out articles? Consider bringing on some freelance scribes who know a lot about the stuff you talk about on your blog. You can scout for these talented word slingers on Upwork, Freelancer, and ProBlogger. Just remember, toss 'em detailed instructions and make sure they don't slack on quality.

Hire Virtual Assistants

The virtual assistant sidekicks are good for any kind of office work, replying to emails, engaging audiences on social media, and finally getting those blog articles to look good. It is almost like hiring a VA gives you a chance to work on things that matter, on those projects that need the big hours.

Use Tools for Automation

Plenty of resources exist that can take over your tasks and free up your clock:

  • Managing Social Media: Pick platforms such as Buffer or Hootsuite to set up social posts .

  • Automating Emails: Go for services like Mailchimp or ConvertKit to run your email sequences and bulletins hands-free.

  • Enhancing SEO: The use of solutions like Yoast SEO and SEMrush offers a way to ease and refine the search engine strategies of your blog.

Handing off routine jobs to technology allows you to pour more energy into your blog's inventive elements.

Step 4: Use a Single Platform to Manage All Blogs

Handling a bunch of blogs on diverse platforms can chew up your time. To make it easier, think about managing all your blogs from just one spot.

WordPress Multisite

In case you are working with WordPress, a rather nice thing to have is WordPress Multisite, which allows you to create and manage multiple blogs with one installation of WordPress. This capability will definitely make your management easy and gets rid of the hassle of logging into different accounts for different blogs.

Centralized Dashboard

There's a bunch of gadgets and add-ons that bring you a one-stop dashboard. This is where you can keep an eye on how all your blogs are doing, peek at updates, and keep up with posts. With stuff like ManageWP or iThemes Sync, you're able to handle a bunch of WordPress sites from a single location.

Step 5: Track and Analyze Blog Performance

Managing lots of blogs means keeping an eye on how each one does. Watch the main numbers to see the top performers and find out which ones need more work.

Use Google Analytics

Hey, Google Analytics won’t cost you a dime and it’s packed with cool info about how your blog’s doing, like:

  • Where your visitors come from (like, searching stuff social networks other sites, and more)

  • How many peeps bounce after just one page

  • How long they hang around on a page

  • The amount of visitors who do what you want them to do

Hook up Google Analytics to all your blogs. Look over the stats often to track your visitor numbers and spot any problems.

Identify Popular Content

Peek at what hooking in the big crowds on each blog does. This has an influence on what hits home with folks who follow you; it steers what you'll whip up next. Nab that info, and then make more stuff just like the stuff that's killing it.

Regularly Update Content

Don't let older posts that are still getting eyeballs collect dust. Spruce 'em up with the latest scoop tweak stuff cause stuff changes, and make 'em look pretty for SEO to keep people coming back.

Step 6: Prioritize SEO for Each Blog

Getting people to your blogs without paying for it? SEO's your golden ticket. Juggling a bunch of blogs means each one's gotta have its SEO game on point. Here's the game plan:

Keyword Research

You gotta have a separate keyword game plan for every blog post. Dig into some nifty tools like Google Keyword Planner, Ahrefs, or Ubersuggest to scope out the keyword scene for each one. You wanna pick out those longer specific words that really vibe with what each blog is chattin' about.

On-Page SEO

  • Make those blog headlines, titles, and the sneak peek in meta descriptions keyword-rich.

  • Toss in links that point inside and outside your blog to up its rep.

  • Double-check each blog plays nice with smartphones and doesn't drag when loading up.

Off-Page SEO

A vital area that esoterically needs to be covered for SEO is Link Building. You want to snag these backlinks from the big shots in your industry, and how? Well, you do it by Guest Blogs, Make Some Noise, and Being Friends with Big Guys.

Step 7: Engage with Your Audience

It takes a little bit of sowing the seeds of friendship for an individual to harvest a solid fan following for any of your blogs and it is not just writing content like there's no tomorrow and swish with SEO. Building a fan relationship means keeping up your end of the conversation, staying on top of responses in the comments, answering your emails, and generally being on social platforms.

  • Comment in Return: If you mix with your readers in comments, then you actually bring your blog closer to making it a hanging place.

  • Socials Chat: No just posting then ghosting. You will spend some time on your social platforms, answering questions, and letting people into the latest to feel like they're part of your world.

  • Emails That Flatter: Sending customized gifts to individuals in your email list keeps their eyes on you.